Pay per click advertising

‘Pay per click’ (PPC) advertising has become more and more popular as an effective online marketing tool.

Also known as ‘Cost per click’, it is used to direct traffic to websites, where advertisers pay the publisher (typically a website owner) when the ad is clicked. With search engines, advertisers typically bid on key words or phrases which are most relevant to their target market.

With our web development experience and inside knowledge of the different PPC providers, Voodoo Agency will help you through the maze of technological jargon and structure your service to increase your website traffic.

PPC ads offer you the ability to select where your ads will be shown, giving you a better chance of presenting yourself to your target audience.

Pay per click advertising also allows you to easily track and analyse the effectiveness of the campaign so you can quickly see whether you are reaching the right audiences and maximising the return on your investment.

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